15 Google Plus Tips for Newbies

Google Plus is a new social network, so at this point we can be considered as newbies at Google Plus. Now I would like to introduce 15 G+ tips which will help you use it with its all functions.   

1.     Add friends. Add friends from Suggestions. There is a Suggestions area highlighting friends you can easily add. Add friends from Yahoo Mail. This option is available, if you are a Yahoo Mail user. Add friends from Hotmail. Block friends. 

2.    If you have a friend in the photo you can tag them by using the actions option just below the photo.

3.    Mobile photo. Once you have Google+ installed on the phone, uploading to your Google+ Photos account is instant.

4.     Google chat security settings. It allows you to select the circles you wish and enables chat for Google+.

5.     Hardware settings in Google chat. Selecting settings allows you to configure and verify your microphone and webcam are working to your liking.

6.    The notifications window lets you comment on status updates right within the notifications dropdown and scroll through notifications newer or older than the one you are viewing.

7.     You can select to mute a given post, from the notifications window as well.

8.     Google bar share button: Click this and the status Google plus stream update box pops up.

9.    Your Name on the Google bar Gives a dropdown with links to take you directly to your profile page, circles page, account settings and privacy.

10. Surplus. It’s the notification bar from the browser toolbar, so you can leverage the notification bar regardless of what site you are on. Also has desktop notifications.

11. Private messages. You can send a private message to someone by typing in their name in the destination field.

12.  Adding multiple people to a circle. You can add people to a circle by creating an empty circle, and then single-clicking people in your contact list, and dragging them into the circle.

13. You can format your text, make something bold or italic.

14. Handling mail notifications. G+ will automatically send you emails when you’re added, mentioned, and something is shared with you. There are two ways to handle it. If you want the emails turned off, you click the gear icon in the upper right hand corner of your G+ window and select “Google+ Settings”. There, you can select which types of emails you want sent. If you want the emails but not in your main stream, create a filter in gmail.

15. Send feedback. You can highlight or block pieces of the page you’re on when sending feedback which will help in their understanding of the problem. You don’t have to add everyone back.

Google+ definitely is needed, because I feel like Google+ will be a permanent addition to the social media landscape, regardless of whether or not it takes the crown from other social networks

Effective Strategies For Having more fans on Facebook That You Can Use Starting Today

Today, Facebook is considered to be one of the hottest social networks. It is also very powerful instrument for attracting clients and fans. If you already have a Facebook page, it is time to start use it to your advantage. Here, I would like to introduce some primarily and effective strategies you can use in order to get more and more fans.

First of all, Facebook users need to get away from their own circle. They have to start interact with people within the fields that they want to get in. So the users have to join groups that interest them and are very popular. Also they need to make friends people whom they consider useful and attract top authorities. Users can also attract thousands of new fans around simple and common events.

Second, users have to fill out their pages fully and add images. Fans do not attract incomplete pages. The profile image should be expressive enough. The more expressive and original your page is, the more fans it will attract. And the landing page should help to get Facebook fans.

Third, users must understand the purpose of the Facebook page. So they have to connect and interact with other members, communicate with the fans. They must write on the others’ walls, comment of pictures, ask questions and also celebrate holidays. What the user writes must be unique, interesting or funny.

Forth, as Facebook Applications let users spice up the profile, so they have to add things that interest them, for example, YouTube or Static FMBL. You can add different videos, which must be very attractive, as people enjoy the video and start to share that video with other fans as well as their friends. Through Static FMBL application users can add HTML/CSS code to their pages therefore having more options for designing the page.  But the users must not waste time using improper applications. Using a wrong application can kill the page. That is why users need to find out the best applications for their pages. 

Finally, users need to keep their pages up-to-date. If do not, their pages will die. So users must be active, answer fans’ questions fast, help solving some problems. Users also can send an update to all fans of the page and help to ensure that all fans see an important announcement. For example, Jencarlos Canela does so and has very very many fans.

These simple strategies helped me and I hope they will be useful also for you. So, do not hesitate, start now. 

Five Things Small Businesses Must Know about Google Plus

Google Plus can be very useful for small business owners if they can understand what Google Plus is and what they can do with it. So, now, I will tell about the main five things that small business owners must know.

1.    +1 feature

The +1 feature can be inserted into business owners’ blogs or webpages. It is somewhat similar to the Facebook “like” tool.

2.    Circles

    With help of this feature small business owners can divide their contacts into circles. These circles will allow determine which information show to which people. This always allows divide some of the contacts into circles surrounding the business and others into circles for the personal life.

3.    Google+ is very hot social network

 In a very short period Google+ has amassed more than 100, and its growth has not stopped. On January 19, 2012, it was reported that Google+ had surpassed a user base of 90 million. According to independent analysis of its growth in December 2011, the site was adding an estimated number of 625,000 new users a day, which may total 400 million members by the end of 2012. The site's popularity accelerated in December 2011, with almost a quarter of its total user base joining in December alone, said Paul B. Allen, the founder of Ancestry.com, who tracks the numbers as the "unofficial statistician" for Google+. Thus, it becomes a good place for small businesses around the world.

4.    Google+ is a social network which includes a collection of different social products. These include Stream (a newsfeed), Sparks (a recommendation engine), Hangouts (a video chat service), Games and Photos.

5.    Features for Google+ Mobile

Google Plus has improved SMS support so that users from all over the world can post to Google+, receive notifications, and respond to group messages via SMS. They have also made it easier to +mention someone from a mobile device. Users are edit their profile photos from a mobile device. Google has made it simple to organize Google+ notifications from a mobile device. This feature allows business owners to select which notifications are important to them and which are not so that their mobile devices are not inundated with superfluous notifications.

 However, every small business should use the full features of Google Plus. All the features that businesses can use at the moment are free. The slogan of the Google Plus is “real-life sharing rethought for the web. It is available in 40 languages. Google+ integrates social services such as Google Profiles and Google Buzz, and introduces new services identified as Circles, Hangouts and Sparks. Google+ is available as a website and on mobile devices. Google+ is considered the company's fourth foray into social networking, following Google Buzz, Google Friend Connect and orkut. 

Five Steps to Improve Your Website's Visibility

1.    Complete your website’s home page

When visitors first appear on your website a page displaying your home page highlights fills the screen. Given the importance of first impressions, the information in your home page should be complete, current and optimized.

This is your best chance to make a good impression. In many cases, someone may read through your entire website, but most people are going to get the information they need from your home page.

Upload an interesting video file which introduces your website and your activities. This is your very best opportunity to make a great first impression and is essential to attracting connections.

2.    Create a compelling headline.

While creating a headline use brief, descriptive, compelling keywords so the right people can discover you. Focus on terms that your target markets are more likely to search for. What language do they use? Make your headline text compelling, but use words that resonate with your market. Make sure to describe each of your website’s roles in depth, and again use those keywords that will resonate with your target markets. It will be useful include a link to your Twitter profile. Add your Twitter handle to your website. Visitors to your website can now follow you on Twitter.

3.     Use keywords within website summary section

The summary section on your website is where you have the most flexibility to expand upon what about your website is, whom you serve and how you help your clients or visitors. It will be useful to write the text in your summary section in the first person, as if you were talking directly to potential clients, visitors. Your summary section should include keywords that describe your website in language that resonates with it. Try to stay away from industry jargon if possible. Also, do not stuff your summary section with keywords. Simply use effective keywords and phrases where they fit.

4.     Leverage your existing network

Your existing contacts can provide a rich online networking experience and can help you quickly ramp up your visibility. This foundation network is key to create a powerful presence on network.

To uncover all of your connection opportunities, use your navigation menu. Thoroughly review all connection channels.

5.     Focus on timely and relevant status updates

If your website is a professional business network; therefore, it must be busy during business hours. You should strive to be visible and valuable during that time. Your status updates should add value to your target markets. Also, spread out your updates rather than posting them all at once. You can customize your news updates by industry and easily share relevant stories with your connections. Top news is surfaced by the people, not by an editorial staff.

How to get more views and promote your video on VIMEO?

Vimeo is a video-sharing website on which users can upload, share and view videos. Once you have uploaded a video on vimeo you need to promote it and get more views. In order to get more and more views you have to follow some simple steps. First of all you must share your vimeo videos with your friends. Your friends and family are your best audience, so you should start with them when looking for people to watch your videos. Vimeo offers a variety of sharing tools so you can easily share your vimeo videos on Flickr, Facebook, Twitter, Del.icio.us, StumbleUpon, Digg or MySpace. While sharing you must write on your Social networks’ walls about your vimeo channel. If you have a blog you can also add your vimeo channel link on your blogroll. It will be helpful if you get your free membership on forum websites and discuss on forums about your videos and add vimeo channel link on your forum signature.

The next important thing is adding description and tags. When you share your movie on Vimeo you will want to make sure to add a description and tags to ensure that people will be able to find your video in a search. This is known as metadata. You add this information then you can fill in a description and tags related to your video. Create a brand through using logo, title and description. You have to remember that vimeo is not only a video sharing website it is also a great community and you must get the help of vimeo community. It will be useful if you comment on other vimeo channels. You can also ask your friends to join in your vimeo channel and refer about your channel.

Finally, you must create some discussions through asking some questions in your video description. Ask viewers for join as your vimeo channel subscriber in your video description.

Doing the above mentioned things you must not forget that the most important thing is quality of your video. You need upload good videos in your channel, upload fresh and quality videos in your vimeo channel, always upload popular, trending videos.

In addition I would like to say that good keywords are also important to get more viewers. So use your keywords in video title, description, tags, include your main keyword more than 2 times in title. Do not use Google stopped words more than 2 times. Google always ignore the following types of words: “a”, “I”, “at”, “in”, “me”, “my”, “no”, “of”, “to” or “we”. 

Vimeo is a great way to promote blogs, websites, services and products. But promoting video too needs attention, time and good work. Mentioned points are work full and if implemented we can go viral in video marketing. 

How to Use Twitter for Marketing & PR

Today social media is a great way to have a conversation with your market and make or manage connections with prospects, customers, bloggers and other influencers. Especially if you are a larger or global company, you typically have little time to write a blog or answer lots of messages and friend requests on Facebook. But, Twitter is limited to 140 characters per update, so it is all about short thoughts and comments. 140 characters of twitter can be used to change the way you approach brand promotion. Twitter marketing through microblogging is the easiest way to market your brand, company, products and services. Integrating instant messaging and chat room together, twitter allows mobile phone users to tweet away to success. You can use Twitter from anywhere in the world as a marketing and PR tool. Twitter is actually perfect for founder who is always on the road meeting with people and who has some interesting opinions on your market.

It is really easy to follow someone on Twitter. And it is also surprising how often others decide to follow you as well. In fact, there are lots of people to consider "famous" in the marketing and PR worlds following you. In my opinion, this is the way easiest way to connect with influential people in the media than calling and emailing them.
If you are a retailer or anyone who often has special offers, you can use Twitter to announce these deals instantly to a large audience.

If you participate in a large trade show or run your own corporate event, you can use Twitter to announce last minute changes, cool events that are happening and more. It is a great last minute marketing tool.

Twitter can also be used as a traffic driver – essentially it is another tool to let you buil a list of people whom you can connect with. One of the interesting things is functioning in the real time and you can get a far faster reaction than from an email making it potentially valuable to evaluate the impact of resources, etc. Twitter marketing can be your best PR and marketing tool for increased leads, traffic and sales.

I think there is a lot of scope for using Twitter in a way which suits your needs, so asking “what are we trying to do?”, and “how can twitter help that?”, rather than “how can we use twitter?”, is the best starting point.

How to Use YouTube for Content Marketing

Youtube is a popular platform that can make your business more productive. While creating an effective video you have to produce interesting content which will compel the audience to do some actions. When creating a youtube video, companies can choose from a variety of video formats. One of the most successful types of video is an informational one, where you can create a guide or tutorial on your products. It is important to remember that people visit youtube for quick entertainment. So you have to create a short, maybe comedic video that will compel users to share it with other users. Videos should be under two minutes. I think it is the most appropriate time to keep a viewer’s attention and get more views. Content is the most important component in a video and if you have created a boring video, then it will not have any success.  Think of absolutely every detail that you or your company puts as content. You also need to create playlists to organize content, thus showing your visitors your related videos.

Another important thing is choosing a title for your videos. While choosing a title you have to try to be more descriptive and place the most appropriate keywords at the beginning. It is important to define your audience.

Youtube is very helpful tool for content marketing because people can both see, hear your message, share it with millions people, they can be moved and called to action in ways rarely possible with other forms of content. Essentially, youtube makes it possible to gather all of the other forms of content into one.

Youtube content marketing involves centering your content marketing strategy around videos and using social media marketing approaches to support and promote the video content. Since video offers sight, sound and emotion, the medium is the most engaging way to share your message and can be embedded in blog posts, shared, tweeted on Twitter, updated on LinkedIn, etc.

To sum up the above mentioned I would like to mention the steps that you have to do while creating a youtube video for your content marketing. First decide which types of content you will focus on, establish your content marketing goals, choose your target audience, then make the content relevant to your audience, engaging, unexpected, memorable, entertaining or informative, and at last optimize your content for search. Youtube is an amazing tool to promote a content marketing.